The
registration process and log in iOS
apps is a common experience for many users. The login screen of a mobile
application has a major impact on the first impression those users of the
brand. The only way to have a positive impact is to optimize the mobile user experience
so that users can connect easily. There are several ways to do this and in this
article, we mentioned them one by one.
Ways to Improve the Login of Your iOS App
Simplify forms
It is a simplified technical form to enhance the user
experience that can be applied not only to mobile applications iOS but to Web
pages in general. The reason for this strategy is the fact that users do not
like filling out forms, but they see it as something necessary to send a
request, subscribe to a newsletter and connect to a platform. The fact that it
is necessary does not mean they will not abandon the application if the contact
form is complex. For registration or login forms, there is a possibility they
complete the process, but their perception of the site has changed and
therefore the user experience and assessment the application will not be
positive.
By simplifying the forms, you make the necessary action
to be completed by users faster. You need to analyze the type of information
that is essential and all the rest should be discarded or may be added as
fields that are not required. In the contact forms, this could be the type of
query you want to perform, while a mandatory field might be an e-mail to answer
the query. In the situation of a login form, only the username, email, and
password are considered.
Another point to consider is confirmation and account
activation. Usually, an email is sent with a link. However, it is faster to
send a text message with a code that the user must enter to activate the
service on mobile devices.
Allowing access through social networks
The registration process can be further simplified by
providing options to connect via Facebook, Twitter or Google+. Various
applications use these types of options to enroll new users. It is easier for
users because they do not need a new username and since the social network
profile, it is not necessary to fill the information again. In this way, the
registration process can be completed in two steps: choose a social network and
enter the password.
It is important to emphasize that it should be offered as
an alternative. A group of your users may prefer to subscribe to an e-mail
because of the fear that your platform will abuse their social media account or
job tickets without prior authorization.
Another important point is to correctly select the social
networks you will offer optional. Facebook is one of the most common
alternatives for users with a wide range of ages. However, depending on your
iOS app and its target audience, you can choose other social networks that are
popular among users.
Choose email instead of username
It is common to ask for an email and a password in an
application. Using a user name takes time because the user must create a name
that is free, often with a series of numbers behind the name to avoid the
matches. If possible, avoid the username and opt for e-mail. This is faster and
more secure because users do not remember their email accounts. However, they
could easily forget a complicated user name.
If a user name is required in addition to the e-mail, you
can identify the user using a code. Of course, the user does not remember or
enter this code everywhere, but using this ID can differentiate users with the
same username.
Keep the session started
One of the most useful options for iOS apps is to keep
the session began. The next time the user opens the application, it will not
need to enter a user name and password. In computers, this option must be
enabled and it is recommended for personal computers and laptops, to avoid
theft or account theft of identity. In the case of a mobile device is that it
is for the most common personal use, so this is usually an option that is
enabled automatically. However, you must give the possibility to the user to
stop it.
While holding the session started can be very useful for
users, you should consider security. A useful option is the ability to end the
session on some remote devices or suggests a change of password every few
months.
Facilitate the password reset process
With the large number of platforms and applications that
users use today, it is common to forget passwords, especially if mobile
remembers the connections. This is very convenient for users because they save
seconds when connecting.
However, in some situations, due to a system failure or
perhaps reinstall the application, they must enter their login details. In this
situation, you have the opportunity to reset their password.
In some applications, if they are connected with a social
network, they can conduct an audit showing the contents or request some
information that would be known by the original user. On the other hand, if the
user has accessed an email, you can ask a secret question or simply offer the
option to reset the password by email. The last option is one of the safest in
case of password change, but it can be a little inconvenient for users because
they must access the email.
There are several practices you can use to optimize the
process of connecting and recording your iOS mobile applications. Although
general advice, it is necessary that you know your users and takes the
objectives of your request into account. This will allow you to identify the
critical information that should be used to access the application. For the
development of your iPhone app, you must contact large application development
companies.
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